AI Image Generator – 1st Image Created Using Command “Higher Education Students Using Artificial Intelligence collaboratively in a laboratory setting” I’m sure unsurprisingly to most, we are integrating Artificial Intelligence (AI) into various aspects of our work at the MarTech Laboratory. According to Kim et al. (2022, p.6069), “preparing students to collaborate with AI remainsContinue reading “Learning about, Learning from and Learning Together with Artificial Intelligence (AI): Using AI as an Active Learning Enabler in Workflows at the MarTech Laboratory.”
Author Archives: Dr John Bustard
Driven by AI: Article on Applying Artificial Intelligence (AI) toward developing Digital Marketing Content
The following article relates the content and steps in generating an article using AI. Please watch this short video first to get an idea of the process. The following Headline and Bullet Points were the initial submission to the AI tool: Digital Marketing Content as Optimisation strategy Driven by AI: Led to: Digital Marketing ContentContinue reading “Driven by AI: Article on Applying Artificial Intelligence (AI) toward developing Digital Marketing Content”
Student led co-creation through the MarTech Laboratory at Ulster University: Past Successes of the ‘6S community’.
Do you know any organisations focusing on sustainability and/or social good projects who could benefit from working with some of Ulster’s brightest Marketing undergraduates? If they would like to participate in a Digital Marketing audit and strategy development between October and January, click here for more details or share with someone who might be aContinue reading “Student led co-creation through the MarTech Laboratory at Ulster University: Past Successes of the ‘6S community’.”